Eight management paradoxes in the hottest informat

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The eight management paradoxes in the information age

the rapid development of information technology and the rapid rise of interconnection have pushed human society from the traditional era of industrialization to the information age, and the enterprise community has also entered a new stage of competition

today, great changes have taken place or are taking place in the scope, form, scale, acquisition, storage and transmission of information and knowledge. It makes the management rules of global economic activities change completely, the cognitive schema and value judgment mode of enterprises to the world are gradually changing, and the original survival and development mode of enterprises is also undergoing considerable changes

facing the arrival of the information age, we must improve and even reconstruct our business and management mode under the new era characteristics and background. If we can't see such changes and control them, we will either be swept away by the overwhelming wave of information, or we will just sit in the well of success and wait for death

compared with the industrial age, the information age has the following subversive characteristics:

1. Information dissemination breaks the physical boundaries in physical space and becomes more rapid and convenient

2. The amount of all kinds of information increases in geometric progression, and knowledge explodes

3. The traditional means of knowledge accumulation that only rely on human brain memory and paper media records have been completely changed

4. The high modernization of information processing and transmission makes it possible to implement enterprise management with information systems

5. With the continuous improvement of enterprise management level, its decision-making process will become more and more complex

6. The commercialization trend of network application is testing the nerves of traditional entrepreneurs

the information age has brought earth shaking changes to the business environment faced by enterprises, resulting in a major reshuffle of the world economic pattern and many industries, and also made it possible for enterprises to improve their business activities from quantity to quality. On the other hand, the information age also urgently requires enterprises to adopt new models and strategies in organization, business and management from now until 2020. However, the development of information technology will also bring all kinds of troubles, which will destroy the information environment of enterprises and make enterprises fail to achieve the expected management effect, which makes enterprises also face many management contradictions in the context of the information age

paradox 1: increase in the amount of information vs decline in the quality of information

the information age has increased the amount of information that enterprises can master. For example, there are more than 2000 newspapers published every day in China, nearly 10000 magazines published every month, more than 100000 books published every year, and you can choose radio, television, and other tools. More importantly, the Internet connects more than 5 billion people around the world. As long as you turn on the computer, Endless information is coming to you

no matter what industry the enterprise is in, it can enjoy the powerful convenience of rich information. Enterprises can even use the Internet platform to find partners, understand the industry trend, and find supply and demand information. For example, Alibaba station can release nearly 3000 latest supply and demand information every day. In such an information supermarket, enterprises can choose information suitable for themselves or publish information according to their own needs. Through such information exchange, enterprises can obtain global business opportunities

however, the biggest trouble is often brought about by the greatest advantages. The richness of information cannot actively bring high quality information. The expansion of information capacity is also the expansion of the ability to make noise and information garbage. Just as the copier helps people save valuable documents, it also creates a larger amount of information waste for people. Compared with other media, Internet has greater openness and randomness. Anyone can become the publisher and disseminator of information, which makes the information become a mixture of good and evil, and the direct consequence is the proliferation of information, even the authenticity of information is difficult to distinguish

in 2005, a recent survey of global IT managers by Economist Intelligence Organization showed that more than half (55%) of managers said that the failure of effective information screening caused by information failure was the main reason for the obstacles in decision-making. In the past, enterprises always liked to use a large amount of data collected to express their comprehensive information. From the perspective of information application, comprehensive information is often not the most important thing. The more information is provided, the longer it takes to read the information, and the more time-consuming it takes to select the information. The time cost is 2. The higher the tensile test performance of steel plate, the more difficult it is to identify. The contradiction between the quantity and quality of information is what enterprises have to face

paradox 2: network openness vs information security

in the daily business and management activities of enterprises, a large amount of information and knowledge will be generated every day. In the industrial age, it is very difficult for these information and knowledge to be fully shared within the whole enterprise; In the information age, this sharing can be achieved through information technology, and enterprises can promote the exchange of information and knowledge through internal information sharing platforms. Information sharing can be said to be one of the values that Internet brings to enterprises

however, in order to realize information sharing, it is necessary to keep the network of enterprises open to a certain extent. The more open the network is, the greater the challenge to its own security will be, and the difficulty of storing, protecting and confidential information will increase. The replication and transfer of internal information, as well as the intrusion of external hackers and viruses, make it impossible for enterprises to prevent. This comes not only from the inside, but also from the outside. A survey of computer security incidents conducted by CSI and FBI in the United States shows that more than 85% of security threats come from within the company, 16% from unauthorized internal access, 14% from patent information theft, 12% from financial fraud by insiders, and 5% from hackers

after the production of more information resources, the disorderly transmission through multi-channel intersection will also lead to information out of control, resulting in serious virus flooding, leakage and inadequate protection of intellectual property rights. There is a contradiction between network openness and network security. For enterprises, to solve this contradiction, they not only need to spend a lot of costs to maintain network security, but also need to build new management norms

paradox 3: management efficiency brought by information technology vs informatization trap

many enterprises have adopted informatization to improve enterprise efficiency. Enterprises improve management efficiency by purchasing application software and other available information technology solutions. In some industries, information technology has become the fundamental condition for the survival of enterprises. For example, after the widespread use of ATM in the banking industry, if financial enterprises do not use it, they will fall into an unfavorable competitive position. Adopting more advanced IT technology to transform the existing business is also an important means to improve management efficiency. For example, Wal Mart, the world's largest retail giant, has greatly improved management efficiency by using complex electronic data exchange networks with suppliers, thereby reducing its inventory level. In this way, Wal Mart has gained an advantage in the global competition with its competitors

however, information technology will lead to negative problems. If enterprise managers excessively pursue information-based high technology, the result is not the accompanying high efficiency, but the crisis of barrel theory. For example, the information management system is unstable, and even lost production and customer information. Customers are not used to the new interface unit of N. many people don't use it at all, and still use the original manual method; Employees cannot do without information systems, but they often make mistakes, which leads to lower productivity, and even wrong information and decisions due to the lag of data. However, in order to solve the problems of the existing system, enterprises have to invest more money to update the system, or adopt a larger information system to integrate or replace, which leads to the strange circle of management information construction. When ERP and CRM were first introduced into China, many companies in charge of informatization construction vigorously advocated the benefits of informatization to enterprises and avoided the possibility of enterprises falling into the trap of informatization investment. For example, Dell invested two years and more than $200million in the construction of its small ERP system, but later had to publicly announce its cancellation. They believe that the benefits of adopting this system are not worth the losses. It is better to find a more effective system solution that can re integrate the computer industry

information technology can certainly bring efficiency, but it requires a certain minimum investment and accumulation. If this accumulation is not a long time, it is likely that it will not only not improve efficiency, but will become a burden to enterprises anyway. Some experts have given an image example: assuming that the informatization of an enterprise requires an investment of 1million yuan and three years of knowledge accumulation, if the enterprise invests 300000 yuan and accumulates for one year, it cannot guarantee 30% of the expected results. In fact, the effect at this time is likely to be zero. Even if 900000 yuan is invested and accumulated for two years, the effect may be only 1%

paradox 4: management technicalization vs personalization

the increasing maturity of computer technology, communication technology and Internet technology has pushed countless enterprises to the front stage of the information age, and enterprises can apply more management tools than in the past. Many enterprises have fully realized digital office. Reporting, meetings and meetings with customers are carried out through networks. The popularization of information technology has achieved accurate and real-time management, and the flexible space of management has been greatly compressed

however, in digital enterprise management, the way of practical activities is mainly to use computers to network virtual, and the communication within the enterprise tends to be more high-tech and lower contact. In this case, the direct communication, speech and behavior between employees are converted into computer language, and people's voice and appearance are transmitted on the computer screen in a digital way. As a result, face-to-face natural communication between people is less and less, and the ties between various groups in the enterprise are more and more relaxed, which brings about the contradiction between technology and humanization. Facing the impact of informatization, enterprises also need to pay more attention to retain or emphasize humanized communication. Is the prospect of the future technicalization of human beings or humanization of technology? This is indeed a problem that managers have to face

paradox 5: lower production and transaction costs vs higher management costs

information technology can enable manual work to be completed by machines. Enterprises can reduce jobs and costs in the production process by improving workflow, while the application of information technology reduces the cost of a lot of information acquisition and analysis, and also reduces many intermediate links through interconnection, reducing the transaction costs of enterprises. Dell computer company has benefited from the information age. Through personalized customization and direct selling mode, Dell computer has a low cost among PC manufacturers all over the world, so it has always been in an invincible position

with the emergence of online search tools, the cost of collecting data on the Internet has fallen rapidly. Using the Internet search engine, it is easy to find thousands of related content on a topic. It should be said that the application of information technology has reduced the cost of enterprises in many modules

however, corresponding to this, enterprises have to spend some other costs. Taking data collection as an example, the cost of obtaining data is extremely reduced, but the cost of data screening far exceeds the cost of data collection. Data shows that the growth of information is every 2

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